Newsletter registration or guest registry?

Every NexCite has the capability of adding a β€œregistration box” as a module. This collects information from your customer and adds that information into your customer data base. You can collect just an email address; an email address including first and last names; or email address first and last names as well as a physical […]

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How to Add the All-Important Title Tag to each page of your website

Do you know the phrase, β€œbuild it and they will come” ? Well, with websites that doesn’t work very well. You can build it, but if nobody knows it’s there, they won’t know to come. So your question is, β€œhow do I get people to come to my website?” One of the answers is by […]

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Tip of the week – Have you thought about using your Auto-responder to sell travel?

This great tip isΒ courtesyΒ of one of my agents. She was out of the office on a trip to Israel and set up her auto-responder to mention where she was, what she was seeing and even added a link to her website.

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Tip of the week – This weeks assignment is to update your home page

We know our agents are really busy this time of year, but this week you all have an assignment. Your home page…It’s your only chance to create a good first impression.Β  People are coming to your site to shop for travel so make it easy for them! Your home page should be an introduction to […]

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Missed our “Supplier Content, Move beyond a simple search box” webinar?

You can still view a recording of our recent webinar.

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Do you provide enough detail?

I see a lot of great content on agency’s web sites, however there is always room to increase the amount of content. Let’s look at a few examples.

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Do you have an FAQ area?

Customers want to see what questions come up most often…and how you respond. Make an area of your site devoted to Frequently Asked Questions – Especially if you focus on a type of travel that is unique or complicated. (Destination Weddings, Honeymoons, Groups, or fully customized tours) [ See an example ]

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Why you over another company?

Customers want to know why they should choose your company over another. Make sure you demonstrate your expertise and what makes your company unique.

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How will you protect my personal information?

Customers want to know that you’ll protect their information. What is the best way to show them that you will? Create a Privacy Policy page explaining how you’ll use their information.

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Where is your search box?

Your search box should be prominent and easy to find. We’d suggest you have one on your home page – above the fold – so that it is visible as soon as someone arrives at your site.

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