Two Books To Think About Business (And Your Website) Differently
Purple Cows stand out. Love is what attracts people to you. Recently, weβve been thinking about some books that could be important pieces of an agencyβs success and the two that stood out (like a purple cow) were, you guessed it, βPurple Cowβ by Seth Godin and βLovemarksβ by Kevin Roberts.
Some Observations From The Luxury Travel Expo
Iβm heading back to Portland this afternoon after attending my first travel-industry trade show, the Luxury Travel Expo. Travel has faced the same challenges as most industries. But, what I found very refreshing was that there is all kinds of optimism. What I found most exciting came from some remarks from the opening session today.
Posted in Trade Shows
Tagged Kevin Roberts, Lovemarks, Luxury Travel Expo, purple cow, seth godin
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