Creating several great blog posts, from one idea

I hear from agents time and again that they aren’t sure what to write in their blog posts.Β  I recently recommended an article from HubSpot on how to turn one idea into multiple blog posts, but I thought we should look at an example from the travel industry perspective.

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4 social media tips for 2013

2012 was a great year for social media, we saw so many changes! Here are some of the tips you can’t afford to miss out on.

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Become an Expert in your niche

No one can be an expert in everything, and the good news is, you don’t need to! There are so many fun and interesting aspects to travel, that it is hard to not be passionate about all of them. However, choose one first and focus on becoming an expert in that.

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Social Media is not about selling

One of the things I tell agents again and again is that you don’t want to be focusing your social media efforts around selling, but rather around engaging with your customers.Β 

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Some questions with Denise Vogel

I got a chance to ask Denise VogelΒ owner ofΒ Click of the Mouse a few questions. Denise writes a great blog,Β Β is very active on Facebook, Pinterest, and Twitter.

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Great content for SEO

One thing everyone is talking about lately is the importance of content with respect to SEO. Why you ask? Because search engines try to provide the best, most relevant search results to their users.

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Using your website to brainstorm social media content

We know you’re busy and posting can seem overwhelming sometimes. Keep in mind, a blog post can be as simple as a paragraph or two.Β 

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Pages I wish someone would create

I look at a lot of travel websites. “A lot” might even be an understatement. I findΒ a whole bunchΒ of great pages that agents have created. However, there are a few times I’ve had ideas for great pages of content, and haven’t seen that anyone has created them!

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Making a Social Media Plan – a one-week snapshot

Creating a Social Media “plan” can be a great way to keep yourself and your business on track. Remember though, even with a plan, there will still be interesting items that you’ll see during the week and want to share – Go for it! The “plan” is just there to provide a basis. The example […]

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If I can, you can – Tweet-Look-Book!

When I first heard the term social media I thought was a kinder, gentler term for paparazzi. As Passport Online started to test the actual social media tools; Blogs, Facebook, Twitter, Linked-in and others, I went ahead and signed-up.Β  Now that they have Agent Socialink (and only because they make it easy for me) I […]

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