Making Tough Business Decisions: Indispensable Research for Measuring Travel Agency Success

Be sure to read this recent comprehensive report from ASTA and Travel Market Report about the strong financial success story happening in the travel agency community. As the leader in travel agency website, email and social media marketing, Passport is seeing these successes first hand for our customers. Our own Marilyn Macallair is quoted on page 8, discussing the importance of a content-rich website and shopping experience for your customers.

The exclusive report — Making Tough Business Decisions: Indispensable Research for Measuring Travel Agency Success (http://www.travelmarketreport.com/portals/tmr/docs/ASTA%20-%20Benchmarking%20Report_Final.pdf) provides an indepth look at key metrics in the agency industry, giving retail travel sellers a yardstick against which to measure their own businesses.

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