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Author Archive:
Randy Goodrich, SVP



As one of the co-founders of Passport Online, Randy focuses on working with the travel suppliers to maximize their use of and results from the various ecommerce marketing opportunities supported by the Company. With over 25 years in the retail travel industry, Randy identified the tremendous potential that electronic marketing offerred consortia, retailers, agents and suppliers to more effectively market and sell leisure travel to consumers. Randy earned an MBA from the American Graduate School of International Studies (Thunderbird) and has been an active business partner in two retail agencies with affiliations in several of the major travel consortia. He loves the travel industry and still keeps his hands in the business by acting as a part-time at-home travel agent.

If I can, you can – Tweet-Look-Book!

When I first heard the term social media I thought was a kinder, gentler term for paparazzi. As Passport Online started to test the actual social media tools; Blogs, Facebook, Twitter, Linked-in and others, I went ahead and signed-up.Β  Now that they have Agent Socialink (and only because they make it easy for me) I [...]

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GOGO “Daily Deals”

GOGO Worldwide Vacations has recently started a new marketing campaign that introduces β€œDaily Deals”.Β  Passport is now placing those special offers into a Global Offer Group that you can display on your website.Β  As each promotion becomes available to purchase, it will display in the Offer Group.Β  This should provide an attractive feature to your [...]

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The Best Sales Tool

As you may know, I am not only the co-founder of Passport Online, but I also still have my travel business, Goodrich Travel.Β  As such, I do use most of the programs provided through Passport Online to help me market great travel opportunities to my clients.Β  The one tool that I find most useful is [...]

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New Suppliers!

Β Almost 100 of the industry leading travel suppliers contract with Passport Online to market their products through you β€” our dedicated network of travel agencies β€” to reach your loyal customers. You, or your host agency/consortia, are in complete control of which suppliers display on your website and are available for you to include in [...]

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New Supplier: Adventures Abroad

Passport Online is pleased to welcome Adventures Abroad to our growing list of travel suppliers.Β  AboutΒ Adventures Abroad: Since 1987, industry-leader Adventures Abroad has been exceeding the expectations of travelers across the globe with its unrivalled small group tour experiences. As our professional and enthusiastic Tour Leaders tread extraordinary paths through different countries and cultures, we [...]

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An Effective Website Starts At The Mall

The mall? Yep. It’s true. Think about your website for a second. You have products, deals and timely information about your expertise. This is very similar to what a traditional β€œbrick and mortar” retailer offers to their clients. Macy’s would be a good example of a retailer who aligns with this idea. Macy’s gives consumers [...]

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The Value Of Travel

My wife, Kris, and I just returned from a two week vacation in Western Europe. I will get into the specifics of the trip in a later blog, however I wanted to spend a few minutes reflecting on the impressions that this trip, and others, have had on us. We often travel for just fun [...]

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A New Agreement With Royal Caribbean Cruise Lines

As the individual who is primarily responsible for working with the suppliers in Passport Online’s marketing programs, I am very pleased to announce that we have reached a new agreement with Royal Caribbean Cruise Lines. What’s most exciting about this agreement is that we are now displaying all of their itineraries. That’s right, every single [...]

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