Why do you need supplier content? Because your customers want to “shop” and see what options are available to them for their next vacation. If you don’t have supplier content available for them to shop, you’re not giving them the opportunity to see all the vacation options that are out there from your preferred suppliers. Continue reading
Tip of the week β Online Photo Editor
I wanted to share with you a cool FREEΒ online photo editor called Pic Monkey http://www.picmonkey.com/. It will allow you to create a collage, touch up your pictures, add text onto your pictures, and then add effects, filters, frames, stickers & more. Continue reading
Posted in Website Content, Website Tips
Tagged images, resizing photos, tip of the week
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How to Add the All-Important Title Tag to each page of your website
Do you know the phrase, βbuild it and they will comeβ ? Well, with websites that doesnβt work very well. You can build it, but if nobody knows itβs there, they wonβt know to come. So your question is, βhow do I get people to come to my website?β One of the answers is by getting ranked higher in the search engines. Continue reading
Posted in Website Content, Website Design, Website Tips
Tagged Don't Make Me Think, nexcite, seo, title tags, Website Design
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Tip of the week β Have you thought about using your Auto-responder to sell travel?
This great tip isΒ courtesyΒ of one of my agents. She was out of the office on a trip to Israel and set up her auto-responder to mention where she was, what she was seeing and even added a link to her website. Continue reading
Tip of the week β Update your pages with custom offers
We at Passport Online pride ourselves with our agencies websites not having expired content, HOWEVER some of our agents have created their own pages listing specials and are not updating those pages when the offers expire.
Here is an example of Valentineβs cruise page, Β notice that you need to call the agency before February 16. 2013 to take advantage of this offer, the problem is that today is March 28th, 2013.
If you have time sensitive information on your pages you should make a note on your calendar to go back in and make changes when that offer expires, or you can always send a quick note to Passport Online and we would be happy to remove that expired offer for you.
Posted in Website Content, Website Tips
Tagged content, creative content, offers, page updates, supplier content
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What makes a good home page?
This is a question we get asked a lot.
Cynthia and I gave a webinar called “What Makes A Good Website? ” forΒ HomeBasedTravelAgent.com/TravelProfessionalCommunity.com recently
Lets take a look at some of the components of a good home page (and some examples of good home pages). Remember, every agency is different, so take these ideas and create your own, unique, home page.
From the Support Desk: How to Choose Captivating Images for Your Website
A picture says a lot⦠they say pictures can say a thousand words, and great images can help make the difference between an average-looking site, and a really engaging one. Continue reading
Posted in Website Content, Website Design, Website Tips
Tagged choosing photos, images, photos, resizing photos, stock photos
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Dramatic spike in cruise bookings during 2013 wave season
I wanted to share some pretty exciting news about our customer success with the Tandem Cruise Booking engine! We know adopting new tools takes time, and we have been patient. We have also been working closely with our users to enhance this product and provide the best shopping and booking experience for our agent users. Continue reading
Easily add an interactive map to your website
Did you know that you can add a map to your Customer Service page? If you are a brick and mortar agency this can really help your clients find you. Google Maps Β is interactive so you can zoom in or out, print directions or Β choose a route. Continue reading
Posted in Website Content, Website Tips
Tagged content, google maps, interactive map, map
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